Toyota Seeks To Launch Hybrid Cars In China

Toyota is all set to captivate the Chinese market by launching two hybrid vehicles.

China, one of the fastest growing economies of the world is one of those regions that have numerous growth opportunities. This makes one of the preferred choices of all manufacturers since the diversity this market offers is a favorable catch of the masses.

The automotive industry, in general, is one of those markets that have kept eyes over the region since a few years now. Tesla Motors is also one of those companies that wish to make a mark in the Chinese automotive market. However, the company has not been doing quite well in this region where they have not achieved their target of selling 2,000 cars resulting in slacking the number of employment opportunities.

However, Toyota Motor Corp, which is one of the most selling automakers across the globe and has the largest sales portfolio, also wishes to cash the Chinese market. According to recent reports by the company, Toyota is all set to launch two hybrid cars in the Chinese market with an aim to cut down on the pollution rate within the region.

Pollution is one of the major problems that the Chinese masses have been dealing with where several initiatives have been taken to counter it. Toyota Motors has already a good fan following in the Chinese market, therefore, many analyst believe that this venture will be received positively by the natives.

According to sources, the hybrid cars will be gasoline and electric convertibles names as Corolla and Levin Hev. The company wishes to launch these cars in the second half of fiscal year of 2015. These reports were unveiled during the Shanghai Auto Show where 2,000 automakers are exhibiting their automotive products and services.

The company is certainly not alone with this venture where it has collaborated with Guangzhou Automobile Group to manufacture Levin Hev. On the other hand, Corolla will be a result of a joint venture between FAW Group and Toyota Motors.

China’s potential in terms of car market sales is very exciting. According to statistics, the country has the honor of being the largest auto market from 2009. Sales within the region have risen from 6.9 percent to 23.5 million cars when calculating the reports obtained in the fiscal year of 2014 reports the China Association of Automobile Manufacturers by January FY15.

Hence, in a nutshell, Toyota Motors has an amazing market to cash provided they actually help overcome pollution in the region. Tesla did not do much good in China therefore we hope that the future of Toyota Motors is more stable.